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Case Study

From Invisible to Unmissable: Techsupport.farm SEO Success Story

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  • Client: Techsupport.farm
  • Industry: Managed IT Services for Farmers
  • Location: Dakota, USA

The Challenge

Techsupport.farm, a Managed IT service provider for farmers in Dakota, faced poor online visibility, low lead conversions, and minimal engagement despite offering strong services like farm IT setups, IoT monitoring, cybersecurity, and remote support. Codepulse Technologies was brought in to revamp their SEO and digital presence.
The difference of 3 months before and after doing the SEO implementations

The Solution

Over six months, we conducted a full technical SEO audit, built a targeted keyword and content strategy, fixed technical flaws, strengthened local SEO, and developed a stronger backlink profile. The main challenges were low search visibility, un-optimized content, slow site speed, weak local SEO, and a poor domain authority.
Our SEO roadmap included:

  • Improving site speed, mobile optimization, and fixing broken links.
  • Researching and targeting high-impact keywords specific to farmers’ IT needs.
  • Creating localized, relevant content and optimizing the Google My Business profile.
  • Building partnerships with agriculture-focused websites for quality backlinks.
  • Monitoring and refining tactics based on analytics and user engagement.

Understanding the core audience — farmers like John Thompson, a 45-year-old farm owner needing easy IT solutions and better cybersecurity — allowed us to tailor the content exactly to their pain points, boosting engagement and trust.

Our work included:

  • Full website redesign with a clean, professional look for finance audiences
  • On-page SEO enhancements including optimized title tags, meta descriptions, and schema markup
  • Site speed optimization and UX improvements aligned with Google’s Core Web Vitals
  • Strategic content updates targeting relevant finance and accounting keywords
  • Technical SEO fixes to strengthen site indexability and local presence

The Results

  • 150% increase in organic traffic
  • 20+ industry keywords ranked on Google’s first page
  • 35% decrease in bounce rate
  • 63% growth in Google My Business interactions
  • 47% improvement in lead conversion rates

Impact

Key lessons included the importance of knowing your audience, the power of local SEO for service businesses, and the need for ongoing optimization. Through data-driven SEO strategies, Techsupport.farm became a go-to digital platform for farmers seeking reliable IT services.